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Honey, YouTubers Are Poisoning The Kids →


Writer

Stephen Moore

Summary

Stephen Moore expresses concern over popular YouTubers like MrBeast exploiting young audiences for profit. He criticizes MrBeast's 'inauthentic authenticity' and micro-optimized content designed to game the algorithm and draw in kids' attention. Despite promoting generosity, MrBeast's empire built on child viewership is crumbling amid allegations of misconduct. Moore condemns MrBeast's latest product Lunchly, a low-nutrition snack marketed as a 'healthier' option for kids, as a desperate cash grab exploiting children's susceptibility to branding. He calls for greater accountability from influencers idolized by young fans and platforms enabling the brainwashing of vulnerable minds.

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