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Will this startup be the A24 of romantic fiction? →


Writer

Emily Sundberg

Summary

Claire Mazur and Erica Cerulo are building 831 Stories, a romance novel imprint aiming to be the 'A24 of romance'. Their plan is to release six books per year along with ancillary content and products to engage fans. Their debut novel 'Big Fan' explores the intersection of celebrity obsession and sexual awakening. Inspired by the online fandom surrounding romance novels, 831 aims to create a Marvel-like universe for romantic fiction, fostering deep engagement through shared experiences beyond just the books themselves.

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